Saturday, March 24, 2007

SEO Tools and Paid Search ROI

I've complied a list of helpful web based seo tools to aid in measuring your paid search effectiveness and search engine ranking. Use these at your own risk.

ROI Calculator (Yahoo) - Use this tool to help measure your spend.

SEO Quake (Firefox) - Be careful not to overuse this one. Google tends to quit after a handful of searches. Plenty of good stats all in one on-page listing.

RankQuest Tool Bar (Firefox) - This tool can help you make improvements to your web site that can make an impact on your overall visibility.

Page Strength (a slightly different metric than Google's page rank) - This gives you a real time view of your site's web footprint based on a variety of metrics.

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